By Bond Collective Staff
As a manager, CEO, or executive, have you been wondering what is a satellite office? Is it different than a branch office? The answer to that last question is no. A satellite office and branch office are essentially the same thing under different names.
But, more to the point, what is a satellite office? What are its benefits? And what should you consider when opening one?
What Is A Satellite Office?
A satellite office is an additional location (a branch) of a larger company that is physically separate from the business’s main (or first) office. Companies large and small are choosing to establish satellite offices in different areas, different cities, different regions, or different countries.
Why would they do this, and why should you consider it as well? Because of the many benefits associated with investigating the question, “What is a satellite office?”.
What Are The Benefits Of A Satellite Office?
Efficient Customer Service
Customer service is essential to the success of your business. So establishing a satellite office where those customers are can go a long way toward building your brand in their eyes. A satellite office can also help close the gap between customers in one time zone and your customer service employees in another.
A satellite office can help your company gain access to an entirely new talent pool. If your main office is on the west coast, it can be difficult to get the talent you need to move all the way across the country.
With a satellite office, you can hire the right people for the job without making them travel thousands of miles to do it.
Connection To Local Customer Base
When your team members can live and work in the same area as the people who pay for your product or service, they will have firsthand knowledge of the issues that are important to those customers.
Your business will better understand the customers’ needs, desires, and lifestyle because your employees will have those same concerns. That can establish a strong connection between you and your customers and transform your business from a faceless company to a very relatable friend.
A reputable address — one that customers, clients, and investors recognize — goes a long way toward improving the perception of your company.
Another benefit of investigating the question, “What is a satellite office?” is the accessibility of new markets. Establishing a satellite office in a different region gives you the opportunity to learn more about what these potential customers need.
That can then inform your decisions about how to position your brand for maximum success.
Business is all about who you know. So why not position your business where the movers and shakers in your industry are? A satellite office gives your business access to people and resources that can influence your company’s future and change the way it operates.
But setting up a satellite office isn’t just about picking the first space that comes along. Here are five things to consider when opening an additional location in another area.
Top 4 Things To Consider When Opening A Satellite Office
1) Location, Location, Location
The three most important factors in real estate (and satellite office expansion) are location, location, location. Is your office close to public transportation, restaurants, and other necessities? Is it easy to get to? What does the neighborhood around your satellite office look like?
Neighborhood may not seem like a critical factor, but it can play a crucial role in the success of your new location. Be sure to consider all the variables about location when choosing where to establish a satellite office.
One of the many benefits of positioning your satellite office at Bond Collective is the reputable and impressive locations of our properties in New York City, Brooklyn, and Philadelphia.
Many businesses looking to open a satellite office find the perfect space but fail to factor in the occupancy costs. This is what you pay (in addition to your rent or mortgage) for the infrastructure that makes work possible.
Before committing to a satellite office space, consider how much it will cost to run vital services, such as:
Unlike a satellite office in a standalone building, at Bond Collective, all the costs mentioned above are included in one low monthly fee.
We mentioned the importance of infrastructure costs in section two, but let’s talk about those services specifically. Getting the infrastructure you need in your satellite office can be a time-consuming and difficult task.
There’s not one company you call to get everything turned on or installed. Be sure to consider how this will affect your employees and your team members when they’re separated from the main office on their own.
At Bond Collective, you don’t have to go through the time and expense of setting up the infrastructure your business needs just to be able to work. We provide all of these crucial services, including:
A satellite office at Bond Collective is a turnkey workspace solution. Your team doesn’t have to worry about the infrastructure and who to call when the internet goes down. All they have to do is focus on making your business successful.
Opening a satellite office in another city can be a risky proposition, and the issue of flexibility quickly becomes a major concern. Will you need to dissolve the satellite office in a year or two? Will you need to expand the amount of space you use if things go well?
Locking yourself into a conventional lease can make the answers to these questions very difficult. And even the best planning can’t always provide you with an accurate estimate.
But the flexible terms at Bond Collective don’t lock you into a multi-year contract that might leave you stuck. Our terms go month by month. That preserves your flexibility, allowing your business to pivot in a different direction when necessary.
Bond Collective Can Accommodate Your Satellite Office
At Bond Collective, we’ve worked with companies large and small to provide the best satellite office space in the business.
Some companies, like Ashfield Healthcare and Ample Hills Creamery, opened a satellite office within the same state as their headquarters. Other companies, like Paramount Pictures and Mozilla, traveled all the way across the country to open a satellite office at Bond Collective.
Why did they choose us for their satellite office needs? Because of our numerous prime locations within New York City and Brooklyn, our low monthly fees, our ability to accommodate any size team, our state-of-the-art infrastructure, and the option to increase or decrease their workspace footprint on a month-to-month basis.
They also chose us for our unsurpassed amenities, such as:
Guest reception and greeting
Access to small and large conference rooms
Daily on-site cleaning
Photo & sound studio (at Gowanus location)
Private meeting rooms & phone booths
Complimentary fresh fruit
Complimentary beer, coffee, and tea
Weekly warm cookies as well as tasty treats and beverages for purchase
Whether it’s across the state or across the country, whether it’s for a single individual or a team of several hundred, Bond Collective can get you set up in a satellite office in a matter of days instead of the months it would take to arrange a conventional lease.
Call us today to find out more about how Bond Collective can help you with all your satellite office needs. And while you’re at it, schedule a tour at any one of our five New York and Brooklyn locations — 55 Broadway, 60 Broad, Gowanus, Flatiron, or Bushwick — or in Philadelphia at The Station House.